Who am I?
You're Andi, an art director, graphic designer and photographer.
Who do I do?
Branding, graphic design and web design.
Amongst many other disciplines.
Who do I do it for?
A selection of companies, from nationals like Virgin Media O2 and Landsec through to cutting edge businesses like Brightbeam AI all the way to premium boutique offerings like Stratford.
With over 20 years' experience you've worked with many clients. Don't forget Lotus Cars, BP, London Underground, Akzo Nobel and EY.
What does Space and Room mean?
Space for creativity, room for imagination.
The ethos that drives you
What should anyone reading this do?
They should get in touch with you so that they can discover how you can help them elevate their brand and business.
Services
Over 20 years, I've worked across almost every discipline a brand touches – identity, print, motion, web, photography and now, the AI systems that let teams create on-brand work themselves. I bring senior art direction to every project, whether that's a single brochure or a full brand relaunch, for clients across the UK.
Branding & visual identity
A distinctive, professional brand identity – logo, colour, typography, tone – built to earn trust the moment someone sees it, and built to last.
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Brand strategy & positioning
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Visual identity design
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Brand guidelines / templates
Marketing collateral
Consistent, on-brand materials across every format a business needs, ensuring every touchpoint sings from the same hymn sheet – from a single social post to a multi-part campaign.
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Brochures & reports
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Presentations & pitch decks
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Marketing & campaign assets
Web design
Websites that carry a brand properly online – clear and well-structured online user experiences.
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Website design
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Wix / Squarespace / no-code builds
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Maintenance and ongoing content updates
Additional
A suite of complementary skills.
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Animation and video editing – moving images that hold attention and communicate clearly.
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Infographics & illustration – expanding brand communications and appeal.
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Copywriting – copy written by the same hand as the design it sits inside, so tone and intent match.
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Brand and documentary photography – compelling imagery that communicates a brand story.
Claude AI design systems
An extension of the brand work above, for teams that need to produce on-brand materials quickly by themselves, using Claude Design.
Claude Design is Anthropic's AI design tool – once given a brand's design system (logos, colours, fonts, components), it can generate new on-brand decks, documents, landing pages and prototypes in mere minutes.
Note: using a design system this way requires a Claude subscription for your team — I can advise on what's needed for your setup.
Three ways in:
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Build it in from day one — I create your brand identity and templates, and then build a comprehensive Claude Design system, which your team can use to create digital assets.
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Update existing collateral first — if your existing materials have drifted, I can refresh the collateral first, then build the system on the new new, stronger foundation.
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Use existing brand — I turn your existing collateral into a working Claude design system your team can start using straight away.
Frequently asked questions
What services does Andi offer?
Branding and visual identity, marketing collateral, motion and video, photography, web design, copywriting, and Claude design system builds – delivered by one experienced creative rather than a large agency team.
Where is Andi based?
I’m is based in Evesham, Worcestershire. Most work is delivered remotely, with in-person meetings available for local clients and by arrangement elsewhere in the UK.
Does Andi work on small projects or only full rebrands?
Both – from a single brochure or logo refresh through to a complete brand relaunch across every format.
What is a Claude design system, and do I need one?
It's a way of turning an existing or newly created brand identity into a tool your own team can use to generate on-brand digital materials. It suits teams that regularly need quick, consistent, on-brand output between larger design projects.
Can Andi refresh our existing brand before building a design system?
Yes – if existing collateral has become inconsistent or dated, a scoped refresh can be done first, with the Claude design system built on top of the improved materials. Best practice would be to have an initial brand audit to ensure all assets and templates are as good as they can be.